so we sent those off to boston for click picks to print. they sent them back to me in a giant box with all these photos. >> like a well-oiled machine, they insert thousands of photos into the picture frames, while shooting the whole scene itself in stop motion, one frame at a time, for 11 hours. >> we've had great feedback so far. it's not in the millions just quite yet, but most importantly we have had the demographics that we want to be feeding back feeding back. we've had the photographers that are going to use quick picks. >> if this film was done digitally and not physically, it would be less enchanting because part of the magic is the fact that somebody actually did all of that. >> so many photos. >> you want to talk photos, meet israeli filmmaker iran amir. >> this idea kind of popped in my head. from the moment i thought about it, i knew i would have to make it. >> amir calls his video 500 people in 100 seconds. and what is that, a movie in their hands? >> this is a great, great video. you've got all these people being photographed